Marketing - Content Coordinator

  • CITY OF LOVELAND, COLORADO
  • 500 E. Third Street, Loveland, Colorado
  • Apr 24, 2024
Full Time Community Relations or PR and Marketing Public Health

Job Description

Our Marketing - Content Coordinator is responsible for researching, creating and managing engaging content for various platforms. They play an integral role in building and engaging the Loveland Water and Power customer base, and creating effective content and materials that will promote the long-term growth of our utility. The Content Coordinator often collaborates with subject matter experts and internal teams to translate concepts into accessible copy.

The salary range for this position is $65,404 to $88,295 annually with a hiring range of $65,404 to $76,850 annually, depending on qualifications and experience.

This opportunity will be available to applicants until Wednesday, May 8, 2024 at 12:00 P.M. M.S.T.

A current resume is required, and a cover letter is preferred.

The Customer Experience team seeks a driven, collaborative professional who is resourceful, innovative, forward thinking and a committed team player. Our core values of teamwork, ethics, and excellence are fundamental to everything we do when promoting the growth of Loveland's Utilities.

Please view our video Working at Loveland to learn more about our exceptional Loveland community and the benefits of working for the City.

Essential Functions
  • Create and manage engaging content for various platforms (website, social media, email, blog, etc.)
  • Research and develop content ideas aligned with overall marketing and communication goals.
  • Write and edit different types of content, including website copy, social media posts, email campaigns, press releases, etc.
  • Collaborate with subject matter experts to translate technical concepts into accessible copy.
  • Adapt writing style to target audiences while maintaining brand voice.
  • Manage content workflow and ensure timely delivery.
  • Proofread and edit content for accuracy, clarity, and style.
  • Collaborate with various teams like OCE to create and share content.
  • Monitor and analyze content performance metrics.
  • Stay informed about content trends and best practices.
  • Research and develop content ideas aligned with overall marketing and communication goals.
  • Attends meetings in various locations within the demographic area.
  • May assist with other marketing and communication tasks as needed.

Other Job Functions
  • Responsible for developing and maintaining the department’s online content.
  • Oversees and manages content for print media and other promotional pieces.
  • Monitors brand performance.
  • Elevates the organization’s awareness of marketing activities through internal city marketing.
  • Prepares and submits cost estimates for inclusion in the annual budget for marketing and promotion of Loveland Water and Power.
  • Support events when necessary.
  • Manages all aspects of the creative process ensuring that messaging and branding elements are fully integrated across all communication channels.
  • Represents the City in interdepartmental, interagency, community and professional meetings as required.
  • Completes special projects and serves on committees.
  • Performs other duties as assigned.

Qualifications

Education
  • 4 Year / Bachelor's Degree in Communications, Marketing, Journalism or related field.
  • An equivalent combination of education and/or experience may substitute for education requirements on a year-for-year basis.

Experience

Required
    • 3 years of progressively responsible, professional experience in a marketing/content development with emphasis in customer service.
    • Proficiency in content management systems (CMS).

Preferred
    • Knowledge of SEO and content marketing best practices.
    • Experience with social media marketing and analytics.
    • Utility Experience.

Certifications: Must have a valid Driver's License.

Knowledge, Skills, and Abilities
  • Excellent writing, editing, presentation and communication skills.
  • Excellent customer service and phone skills.
  • Excellent communication and interpersonal skills
  • Experience with social media marketing a plus
  • Ability to work independently and as part of a team
  • Experience with tabling events.
  • Knowledge of website and social analytics tools.
  • Creative and innovative thinker, tech-savvy with Microsoft Office Suite, Adobe Illustrator, InDesign, Photoshop, HTML, content management systems and any software commonly used for creating marketing material and social content.

Physical Demands

Frequent: Minimal physical effort typically found in clerical work. Primarily sedentary, may occasionally lift and carry light objects. Walking and/or standing as needed and minimal.

Working Environment

Frequent: Exposure to routine office noise and equipment.
Occasional:
Exposure to hazards typically found in general office environments where there is rarely to no exposure to injury or accident.

Additional Working Demands / Conditions: Work hours may vary to occasional weekends or evenings attending special events and/or meetings

This job description is not designed to contain a comprehensive listing of activities, duties or responsibilities that are required of the employee.

Reasonable accommodation will be made to enable qualified individuals with disabilities to perform the essential functions.

City of Loveland job descriptions are designed to describe the general nature and level of work necessary to perform well in the job; they are not intended to provide an exhaustive list of responsibilities, skills, and qualifications. City of Loveland job descriptions may be updated periodically, and additional activities, duties or responsibilities may be assigned by management as deemed appropriate.

With over 300 days of sunshine, and just 30 miles from Rocky Mountain National Park in the heart of northern Colorado, Loveland is an ideal community for anyone to call home. Known as the Sweetheart City, this vibrant cultural hub is home to nearly 500 sculptures and public art installations, the world-famous Valentine Remail Program, and picturesque views of the Rocky Mountains. The community is bustling with a thriving arts, brewery, foodie, and shopping scene. Enjoy headliner concert and theatre productions, professional hockey events, endless community recreation and open space opportunities, art and sculpture shows, and several local festivals. Loveland also boasts an award-winning golf course and an inclusive library and community center. Loveland, Colorado has EVERYTHING YOU LOVE!

In 2020, Loveland was the only Colorado City to win the Governor’s Award for Downtown Excellence, is the top residential recycling City in the state for 4 consecutive years and has been ranked as one of the top places to live, work and raise a family in the U.S. and as one of the Most Idyllic Picturesque towns in America.

Apply today to join more than 800 employees who work to meet the core values of: Accountability & Integrity, Transparency & Honoring the Public Trust, Collaboration, Innovation, Safety, Excellent Service with Courtesy and Kindness. The City of Loveland is a diverse and welcoming community organization, and our employees enjoy a competitive benefits program, various opportunities for growth and development, and an exceptional work-life balance.

A vibrant community, surrounded by natural beauty, where you belong!

Benefit Eligible Benefits Package Includes:
  • Two (2) Medical plans, Dental, Vision (for self/ spouse/ children)
  • A Dedicated, exclusive Employee Health and Wellness Center
  • Discounted Chilson Center passes
  • Paid vacation, holidays, floating holidays, and medical leave
  • Flexible spending including Dependent Care
  • Life Insurance, AD&D, Short-term and Long-term disability, and voluntary Critical Illness Coverage
  • Retirement 401a, 457, Roth (pre-& post tax) and company match
  • A Comprehensive Employee Assistance Program
  • Voluntary 529 College Invest program
  • Tuition Reimbursement
  • Employee Referral Program
  • Personal and Professional Development opportunities
  • Employee Recognition Program
  • Exceptional work-life balance
  • Market based pay & regular performance reviews
  • Local Government employment is eligible for Public Loan Forgiveness Program


The City of Loveland provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, national origin, sex, sexual orientation, gender identity, disability, genetic information, age, or any other status protected under federal, state, and/or local law.

The City of Loveland participates in E-Verify. In accordance with E-Verify requirements, upon your date of hire the City of Loveland will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. E-Verify Notice of Participation. Learn more about your right to work. Visit E-Verify.gov for more information.

Employment offers will be conditional on the successful completion of a driving record and criminal history background check.

Job Address

500 E. Third Street, Loveland, Colorado 80537 United States View Map