Marketing and Public Engagement Manager

CITY OF EL PASO, TX
El Paso, Texas United States  View Map
Posted: Nov 21, 2024
  • Salary: $62,390.00 - $98,640.00 Annually USD
  • Full Time
  • Administration and Management
  • Community Relations or PR and Marketing
  • Job Description

    Requirements

    MOS CODES: None

    Education and Experience : Bachelor's Degree or higher in Communications, Journalism, Marketing, Public Relations, or a closely related field and four (4) years of professional experience in journalism, public relations or marketing.
    Licenses and Certificates : Valid Texas Class "C" Driver's License or equivalent from another state by time of appointment.

    General Purpose

    Under general direction, manages public information, marketing, outreach and education, development, and volunteer programs. Serves as media spokesperson and government liaison for the assigned department.

    Typical Duties

    Manages public information, marketing, outreach and education, development, and volunteer programs. Involves: Participate in developing and communicating strategic initiatives. Plans, develops, and directs marketing, development, outreach, and education efforts. Develop and present comprehensive public education programs for varying audiences. Prepare and recommend the purchase of educational materials for education programs. Oversee volunteer program and provide direction to increase volunteer engagement. Develop and organize plans for news conferences and other major announcements. Provides public relations support to the Director and staff through talking points, fact sheets, and other activities. Participate in creating and maintaining relationships with internal and external partners and community donors. Uphold and protect brand standards. Oversee the development of advertising promotional materials, social media presence, and events. Help develop solutions to customer and community concerns. Develop and oversee press releases, media advisories, information flyers, PSAs, and other informational communication. Oversee content and development of the department's website. Oversee and manage the budget for the marketing and public engagement program.

    Serve as a media spokesperson and government liaison. Involves: Responds to media inquiries, and proactively disseminates the department’s message to media partners to educate the community and promote the services and initiatives. Works directly with the Public Affairs Office on citywide messaging related to assigned the department.

    Supervise assigned personnel. Involves: Schedule, assign, instruct, guide, and check work. Appraise employee performance. Provide for training and development. Enforce personnel rules and regulations and work behavior standards firmly and impartially. Counsel, motivate, and maintain harmony. Interview applicants. Recommend hiring, termination, transfers, discipline, or other employee status changes.

    General Information

    For complete job specification, click here.

    Note: This is an unclassified contract position.

    Note: Applicants are encouraged to apply immediately. This position will close when a preset number of qualified applications have been received.

    Please note: Applicants with a foreign degree must have all documents translated and evaluated by an agency of the National Association of Credential Evaluation Services (NACES) prior to submitting them to the Human Resources Department. Please visit www.naces.org/members for more information.

    A résumé and/or other documents will not be accepted in lieu of a completed application. Comments such as “See résumé” are not acceptable and will result in the application being considered incomplete.

    To qualify for this position, required education, experience, knowledge and skills must be clearly stated on your application’s employment history. We do not use any information on your resume to review if you meet the minimum qualifications for this position.

    Failure to fully detail all experience and job duties in the application, or copying/pasting directly from the job specification, or responses referring to your résumé will eliminate you from consideration for the position.

    Determined by agreement

    Closing Date/Time: 11/26/2024 11:59 PM Mountain
  • ABOUT THE COMPANY

    • City of El Paso
    • City of El Paso

    THE CITY OF EL PASO HAS IMPLEMENTED PROGRAMS TO INVEST IN ITS WORKFORCE, INCLUDING:

    • Competitive wages
    • Pension Plans
    • Medical, Dental and Vision Coverage
    • Health Savings Account
    • Paid Time Off­ and Paid Parental Leave
    • Quality Training and Tuition Assistance Programs

    Mission:

    Deliver exceptional services to support a high quality of life and place for our community.

    Vision:

    Develop a vibrant regional economy, safe and beautiful neighborhoods and exceptional recreational, cultural and educational opportunities powered by a high performing government.

    Values:

    Integrity, Respect, Excellence, Accountability, People

    THE COMMUNITY

    Located at the westernmost edge of Texas along the Rio Grande River, El Paso has long been recognized as one of the nation’s safest cities with a population of over 800,000. This thriving community is aptly referred to as the “Sun City” – a moniker derived from the 300+ days of sunshine experienced annually.
    El Paso, the largest Texas City on the U.S./Mexico border and the sixth largest city in Texas, is a dynamic and vibrant community whose location on the border provides the City with a culturally diverse population and a rich heritage that embraces the past while building for the future.

    El Paso is filled with many attractions that residents and visitors enjoy alike. For sports enthusiasts, the City is home to The El Paso Chihuahuas, the Minor League baseball team and Triple-A affiliate of the San Diego Padres. El Paso is also home to Sun Bowl Stadium at UTEP where many events occur, including Division I college football games and other events, including the nationally televised Sun Bowl game held each year. UTEP is also the home of the legendary Don Haskins Center where Division I college basketball games are played. Residents and visitors may also take in an El Paso Locomotive FC soccer game or an El Paso Rhinos hockey game. Located in El Paso are amusement parks, water parks, state parks, museums, the El Paso Zoo and Botanical Gardens, and the El Paso Symphony Orchestra. At the heart of the City is the Franklin Mountains State Park, the largest urban state park in Texas.

    Fort Bliss is the largest installation in the United States Army Forces Command and the second largest military installation in the Army overall with the largest being the adjacent White Sands Missile Range.  Fort Bliss is an anchor of the local economy and its economic stability, as it is the single largest employer in the area supporting over 167,000 people with an annual economic contribution of over $25 billion. The City of El Paso strives to be the #1 City in America for Veterans to live. The City of El Paso has been recognized by the Texas Veterans Commission for its high Veteran Employment rate. The City government currently employs approximately 14% of veterans and has a Military and Veterans Affairs department.

    Show more

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